Ruby's Runway

Ruby's Runway
A fashion & style blog from a very chic chien...

11.22.2010

BLACK MONDAY?






THE ANNUAL ViVi G.SHOES BLACK FRIDAY SALE STARTS NOW.

Run, don't walk for this one girls.

Plus, running before your Thanksgiving feast will boost your metabolism.


Happy Shopping!
xoxo Ruby Star xoxo

11.15.2010

It's a Private Matter


"Oh, how fun! You made your own handbags!"

Yea. Let me tell you girls, this was no easy feat.
It's true, anyone can "design" a handbag.
But, ViVi G.'s are good.
I mean real good.

You see, Sherri, (my nino) ventured to Italy.
Side note, Sherri has been spotted laying out on the Amalfi Coast and perusing the shopping districts of Milan.
But.
Not this time.
No.
This time she was all business.
Again, she tried speaking Italian to communicate to the old Italian men EXACTLY how she wanted her handbags designed.
Again, she was shot down; agreeing to communicate via drawings.
Yes.
Drawings and heavy sign signals to signify the shape of her bags, color of her leathers, and the exact hardware she requested for easy access getting into the bags (we all know this is of the utmost importance, don't we girls?)

She did not leave until every handbag was exactly to her specific requirements.
Yes, she took a break and had wine with the old Italian men.
Yes, she made sure they were sober before hand making the handbags.

Sherri wanted to have a handbag in the store that was unique.
Not in the shopping malls.
Not really anywhere in all of the land!
Sher wanted an unbeatable price point that could not be beat.
And she did so by going directly to her factory.
A very small factory in the hills of Tuscany where old Italian men sit and hand craft handbags the old fashioned way.
She did this, because she loves her fashionista customers.
Okay.
And because she really really really likes Italian handbags.
and Italian wine for that matter.

So, to make a long story short(er).
The parties this week launching our private label bags are not to be missed.
AND you get 10% off, which I guarantee will never be again.
So, get on your Italian party shoes.
And come party with the best.
This is an Italian Love Affair that you don't want to miss.
La Dolce Vita, bella...

Happy Shopping!
xoxo Ruby Star xoxo


11.09.2010

A Fashionista Bed Time Story...



What exactly is resort?
Well, I like to think of them as "vaca" shoes....and for some it's almost like a spring preview.

Let's start with a story...

Once Upon a Time in the Land of Fashion...
It has been told, that many a fashionista, towards the end of fall, will begin their search for "resort" and "early spring" shoes and sandals.
These fashionista's may already have their new fall attire.
Some of these fashionista's may not have purchased their winter jacket yet.
They may not have even seen the first snow of the season.
They may not even have their plans for Thanksgiving set.
But.
They are ready and waiting with their "resort" shoes.
It's almost like a "secret society."
The fashionista's are on the prowl.
They NEED to know the new trends for coming months.
They may even act like they're looking at the incredible selection of boots at ViVi G.
But.
Their eyes start to wonder to the white shelves with the pastel colored pumps and open-toed sandals.
Waiting.
Wishing.
Wanting the warmth of their vacation spot or the end of February where the sun begins to shine a bit brighter.
So, this is Resort.
A hope.
A glimmer.
A happy thought of something to look forward to.

The moral of the story is, stores everywhere are starting to get resort in...
But ViVi G. Shoes has the best in all the land.

And the fashionista's lived happily ever after.... : )

11.01.2010

Here's my vote!





So, being a "canine", I am not allowed to vote?
What gives?

Instead of voting for a party per se,
I am voting for jewelry.

My jewelry vote this week is our brand new Italian bracelets.
I promise you,
No other store will have these sparkling beauties.
You see, they come straight from Italy.
Traveling the great blue ocean straight to ViVi G. SHOES.
Sherri saw these brilliantly shining bracelets and HAD to have them in the stores.
She begged.
She pleaded.
She attempted to speak Italian.
Finally,
they obliged.
And now, they are here for you!

So, the only "tea party" i'll be voting for is at a Taste of Britain in Wayne.
(our neighbor who sells delicious tea).

See you soon ViVi G. girls!

Happy Shopping!
xoxo Ruby Star xoxo