It's a Private Matter

"Oh, how fun! You made your own handbags!"

Yea. Let me tell you girls, this was no easy feat.
It's true, anyone can "design" a handbag.
But, ViVi G.'s are good.
I mean real good.

You see, Sherri, (my nino) ventured to Italy.
Side note, Sherri has been spotted laying out on the Amalfi Coast and perusing the shopping districts of Milan.
But.
Not this time.
No.
This time she was all business.
Again, she tried speaking Italian to communicate to the old Italian men EXACTLY how she wanted her handbags designed.
Again, she was shot down; agreeing to communicate via drawings.
Yes.
Drawings and heavy sign signals to signify the shape of her bags, color of her leathers, and the exact hardware she requested for easy access getting into the bags (we all know this is of the utmost importance, don't we girls?)

She did not leave until every handbag was exactly to her specific requirements.
Yes, she took a break and had wine with the old Italian men.
Yes, she made sure they were sober before hand making the handbags.

Sherri wanted to have a handbag in the store that was unique.
Not in the shopping malls.
Not really anywhere in all of the land!
Sher wanted an unbeatable price point that could not be beat.
And she did so by going directly to her factory.
A very small factory in the hills of Tuscany where old Italian men sit and hand craft handbags the old fashioned way.
She did this, because she loves her fashionista customers.
Okay.
And because she really really really likes Italian handbags.
and Italian wine for that matter.

So, to make a long story short(er).
The parties this week launching our private label bags are not to be missed.
AND you get 10% off, which I guarantee will never be again.
So, get on your Italian party shoes.
And come party with the best.
This is an Italian Love Affair that you don't want to miss.
La Dolce Vita, bella...

Happy Shopping!
xoxo Ruby Star xoxo